Tanaya Parate

Influencer Marketing Associate @UrbanGabru

Pune, IN

Identified, onboarded, and managed influencers across Instagram, YouTube, and Facebook to align with brand objectives.· Developed and executed influencer marketing campaigns that supported product launches and brand promotions.· Handled end-to-end collaboration including contract negotiation, content planning, and timely deliverables.· Monitored campaign performance using analytics tools to drive data-backed optimizations and improve ROI.· Boosted brand visibility and influencer conversion rates through targeted partnerships and strategic deal structuring.

Indira School of Business Studies PGDM

PGDM

Idyllic Institute of Management, Indore

Bachelor of Business Administration - BBA