Tammy Vo

Director of Communications @City Of Goodyear

Goodyear, AZ, US

Lead a team of diverse communicators across citywide departments to help tell the story of the nation\'s ninth-fastest growing cityDevelop and execute campaigns and communications strategies while obtaining buy-in from leadership and elected officialsOversee social media team, content development, metric analysis and develop strategy leading to a nearly 300% increase in FB followers and more than 550% increase in IG followers since starting in this positionManage crisis communications to ensure best possible outcomes with media and community response while managing expectations of executives and elected officialsWork closely with technology companies including Microsoft and Amazon on messaging and announcements for Goodyear\'s Technology CorridorProviding expertise and direction on sensitive topics in difficult times to executives and elected officials to protect the reputation and brand of the organizationDevelop and track performance metrics across team to implement useful changes to improve resultsTrack and analyze community sentiment on hot topics on social media to drive organizational decisionsWork closely with executive team and elected officials to drive strategic goals of the organization across various departments which sometimes includes understanding and communicating very complex topicsManage the department\'s budget to include forecasting, decision-making and accounting for discrepancies

Arizona State University, Walter Cronkite School of Journalism

Bachelor

University of Arizona, Eller College of Management

Master of Business Administration (M.B.A.)

Project Management Training Institute

Project Management Certification