Tamara Rios

WORK HISTORY

EDUCATION

SKILLS

ABOUT TAMARA RIOS

Marketing and business professional with 15+ years of experience leading strategic marketing, digital initiatives, and cross-functional projects across the automotive and consumer goods industries. Experienced working across the U.S, Latin America, and Asia, managing complex initiatives in multicultural and matrixed environments.Throughout my career, I have led regional marketing initiatives, digital transformation efforts, customer engagement programs, and operational projects that required close collaboration across marketing, analytics, sales, customer service, supply chain, and external partners. My background combines strategic thinking with hands-on execution, with a strong focus on driving measurable business results and improving organizational alignment.My experience includes digital marketing, project coordination, customer engagement, analytics and reporting, market research, process improvement, and cross-functional collaboration. I am trilingual in English, Spanish, and Portuguese and enjoy working in environments that require adaptability, communication, and continuous learning.Currently, I also support business development and lead generation initiatives for R-Daniel and Global Software Solutions, helping connect organizations with AI-driven analytics solutions designed to uncover hidden operational inefficiencies, revenue leakage, and growth opportunities through actionable business insights.Key areas of expertise include:• Project Management & Cross-Functional Coordination• Strategic Planning & Operational Execution• Digital Marketing (SEO, SEM, Display, Email, Social Media)• Customer Engagement & Retention• Analytics, Reporting & KPI Tracking• Market Research & Consumer Insights• Process Improvement & Change Management• Vendor & Stakeholder Collaborationon• Competitive Analysis