Tabitha Futch

WORK HISTORY

SKILLS

ABOUT TABITHA FUTCH

I specialize in building scalable, data-driven go-to-market engines that align Sales, Marketing, and Customer teams around shared outcomes. With a foundation in Marketing Operations and a deep understanding of revenue workflows, I bring a unique lens to Sales Operations and Enablement — one that connects demand generation to pipeline execution and customer expansion.Over the years, I\'ve led high-impact initiatives across:Sales enablement strategy and execution (onboarding, training, content, tools)Territory and capacity planning, forecasting, and performance insightsTech stack optimization across CRM, MAP, and enablement toolsSDR/AE alignment and conversion funnel improvementCross-functional GTM alignment between Sales, Marketing, CS, and RevOpsI thrive in fast-paced, high-growth environments where strategy meets action, and where operational excellence fuels sales productivity and customer value.If you\'re passionate about making GTM teams more effective and aligned — or just want to geek out over RevOps frameworks — let’s connect.