Syvetril P.
Director of Public Relations @Courageous Women Association
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WORK HISTORY
Director of Public Relations @Courageous Women Association
EDUCATION
California State University, Northridge
B.A., Journalism / Public Relations
ABOUT SYVETRIL P.
Award-winning PR and communications leader with 20+ years of experience delivering measurable media impact, brand visibility, and executive support across retail, research, and entertainment sectors.At Guitar Center, I led national PR strategy for the largest musical instrument retailer in the U.S, producing campaigns that generated over 2.3 billion impressions including the award-winning “Ukuleles on a Plane” stunt with Southwest Airlines. I secured top-tier coverage across Good Morning America, The Today Show, Billboard, Yahoo, The Kelly Clarkson Show, and Extreme Home Makeover, while managing two external agencies and driving executive comms, product launches, and philanthropy campaigns with The Guitar Center Music Foundation.Previously at J.D. Power, I increased media coverage by 250% for high-profile market research launches, advised senior leaders on reputation strategy, and hosted an internal video news series reaching global employees.My strengths include campaign strategy, media pitching, executive visibility, community engagement, and turning brand stories into headline-worthy narratives. Whether leading at trade shows, launching exclusive products, or mentoring internal teams, I consistently deliver results that boost brand equity and connect culture to audience.Currently open to PR leadership roles where I can drive impact through earned media, creative storytelling, and trusted counsel.
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