Amna Zafar

WORK HISTORY

EDUCATION

ABOUT AMNA ZAFAR

About MeI’m Syeda Amna Zafar an ambitious, self-motivated HR professional, marketing enthusiast, and content writer with 8+ years of diverse experience across recruitment, employee engagement, digital marketing, and academic/business writing.With an MBA in HRM from Bahauddin Zakariya University, I’ve successfully led full-cycle HR operations, including Hiring, training and development, onboarding, performance evaluation, policy development, and employee relations. My passion for as HR Manager at Bright Future Advisors, I contributed to talent acquisition strategies, streamlined HR documentation, and supported organizational development.Before stepping into HR leadership, I worked as a Marketing Executive at Chaseup Shopping Mall, where I ran promotional campaigns, conducted market research, and enhanced brand engagement across social platforms. My passion for storytelling and digital branding evolved into SAZ Solutions my freelance writing business. Over the last 5 years, I’ve written high-impact SEO blogs, academic papers, business content, thesis/article writing and web copy for clients worldwide, maintaining a 95%+ satisfaction rate.I’m also skilled in HRIS, Slack, Project Management, Canva, Photoshop, Illustrator, MS Office, SPSS, and social media ads. My academic background in computer science and mathematics complements my analytical thinking, while my school leadership experience has shaped my administrative and team management capabilities.Whether optimizing HR systems, writing persuasive content, or launching digital campaigns, I strive to deliver value-driven results and create meaningful professional impact.Project\"The effects of Website Design and Website Image on Online Consumer Perceived Value and Purchase Intension\"