Sushmitha Koka
Senior Director, Product Marketing @Leah
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WORK HISTORY
Senior Director, Product Marketing @Leah
EDUCATION
Bharatiya Vidya Bhavan
Diploma, Marketing & Sales
Villa Marie Junior College
Math, Physics and Chemistry
St. Francis Degree College
Bachelor of Commerce, International Trade
The University of North Carolina at Chapel Hill
MBA, Marketing & Sustainable Enterprise
SKILLS
ABOUT SUSHMITHA KOKA
I turn complex B2B SaaS solutions into market-winning strategies.With 18+ years of product marketing expertise in B2B SaaS and enterprise technology, I’m a proven driver of go-to-market excellence, differentiated positioning, product launches, and revenue growth. From scaling startups as an early hire to leading product and content marketing at global enterprises, I thrive in fast-paced environments - crafting innovative solutions that deliver measurable impact.My expertise spans the full spectrum - defining ideal customer profiles (ICPs), crafting targeted messaging, overhauling pricing and packaging, and launching competitive intelligence and win-loss programs. I’ve partnered with top analysts - like Gartner, and Forrester and IDC - to validate strategies and amplify market presence. The results? Accelerated pipelines, higher conversions, and stronger win rates. Collaboration is my superpower. I’ve built and mentored high-performing global teams, fostering trust, accountability, and continuous learning to drive business outcomes. Recognized as a “Pro to Know” by Supply and Demand Chain Executive, and my thought leadership has been featured in TechWire Asia, Spend Matters, PayTech, and more.
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