Sunil Reddy Medapati

Sr Product Manager, Consultant @Dr. Reddy's Laboratories

Hyderabad, IN

As a Senior Technical Product Manager, I lead the end-to-end product lifecycle management for global digital health solutions and pharmaceutical marketing applications that enhance brand awareness and HCP engagement across the US, UK, Europe, South Africa, and emerging markets.I own the product development lifecycle for a portfolio of digital applications, focusing on solution validation, technical integrations, and delivery execution. I collaborate with cross-functional teams including marketing, engineering, regulatory, and external vendors to define product requirements, prioritize backlogs, and ensure successful delivery. I contribute to conceptualization and go-to-market strategy while driving alignment among stakeholders- Delivered multiple scalable, user-centric digital products that improved HCP engagement and strengthened product-market fit- Increased agile delivery velocity through optimized scrum ceremonies, sprint planning, and stakeholder communication- Achieved on-time project delivery by managing scope of work (SOW), budget estimation, and vendor selection, while ensuring risk mitigation and quality assurance- Enhanced cross-functional collaboration by facilitating clear product vision communication and driving consensus among distributed teams- Mastered Agile and Scrum methodologies, including backlog grooming, sprint retrospectives, & sprint ceremonies incremental delivery- Led technical product management initiatives with a focus on API integration, data analytics, SEO and CMS- Managed multi-stakeholder environments spanning marketing, compliance, engineering, and vendors, ensuring alignment on priorities and timelines- Proficient with product management and analytics tools such as Jira, Figma, Google Analytics, GTM, Google Search (GSC), & Drupal CMS.Additionally, I oversee post-launch maintenance, driving continuous improvement and feature enhancements to maintain user satisfaction and system reliability across global markets.

Andhra University

M.B.A

Gayatri Vidya Parishad Degree College.

B.Sc - Maths, Physics and Chemistry