Suleman Vohra

Market Research Analyst @VITS Consulting Corp

Utilized Oracle, SQL Server, and MySQL databases to gather market data, making certain that sufficient support at the database level for specified strategic actions in the team was provided.• Assisted in writing up reports inclusive of detailed findings, with utilization of Tableau for graphical representation of findings and conveying the findings orally and in writing in manner most suitable for bench sales marketing recruitment decisions.• Ensured the impressions of clients and employees were gauged periodically and objectively by using questionnaires and opinion poles accomplished through Salesforce and Google Forms and analyzed by IBM Cognos Impromptu to determine the overall level of satisfaction.• Managed and coordinated surveys and data gather for target customers and markets, supervising a team to evaluate issues and draw useful inferences for choosing appropriate courses of action.• Assessed the impact of marketing, advertising & communication initiatives using analytical tools such as QlikView & Oracle Business Intelligence Enterprise Edition & suggesting improvement to management.• Microsoft Office 365 was employed for group collaboration and interaction when approaching various tasks related to market research, while Lucidchart helped in the preparation of cooperation strategies.• Performed industry monitoring of metrics and recorded trends extracted from trade literature through the collaborative tools of Microsoft SharePoint and Slack to ensure the consultancy remains diverse and knowledgeable of the market.• Cached and accumulated gathered information through SharePoint site and enhanced the co-ordinate of the workers.• Assisted in the generation of work papers, preparation of research and analysis of results into simple, laid down reports, visualized using the SAP Crystal Report and the Adobe InDesign.