Suhail Bagdadi

WORK HISTORY

EDUCATION

SKILLS

ABOUT SUHAIL BAGDADI

Extensive experience building successful consumer businesses across media (television, music, gaming, theatre, live entertainment, digital, OTT and films) and lifestyle brands. Throughout my career, I have been at the forefront of pioneering and award-winning brand and content initiatives, several of which were the first of their kind in their industries, significantly influencing popular culture at the time.These initiatives include- Establishing MTV as the pioneer in youth marketing in India, creating the ‘MTV generation.’- Introducing the gaming culture in India with UTV Indiagames and Zapak Digital- Launching India’s first formal theatre vertical with Zee Theatre, redefining theatre content by making it accessible across platforms- Crafting clutter-breaking movie and OTT show launch campaigns at Trigger Happy- Pioneering sustainable farming and living accessibility with Beforest and - Creating awareness about India\'s diverse wildlife, habitats and conservation efforts through storytelling at Roundglass SustainAs a content creator, I have scripted over 400 episodes across TV shows, digital platforms, and podcasts for prominent brands like Star World, NDTV, EPIC TV, Explore Television, MTV, and Walmart Labs. I also co-authored a best-selling book – ‘How Sachin Destroyed My Life.My interest in finding economically and ecologically viable solutions to small scale farming and sustainable living led me to explore Permaculture - a system based on creating sustainable and productive ways of natural farming. This in turn opened various avenues related to sustainable living. Based on the ethics of ‘People Care, Earth Care and Fair Share’, its principles offer valuable insights applicable to management and our daily lives. Key skills: Building and managing cross functional teams, designing innovative brand and content marketing strategy, content creation and curation and consumer insights.