Steve Coxley

Head of Global Market Development @JLR

Coventry, GB

Responsible for defining and executing the overall service market development strategy, driving revenue growth, and maximizing profitability of the global Parts & Accessories business. Leading a number of teams to deliver key projects & programmes as a part of the overall market development strategyWorking in conjunction with our global, regional & market based teams to define and execute strategic & tactical plans to grow our business within the service environment, focusing on customer retention strategies, ecommerce, data driven sales & promotional campaigns, market expansion through trade & wholesale programmes and best practice sharing forumsConsolidated the Extended Warranty programme globally to a single partner, to deliver an annual benefit to the company of £50m+Launched a global Trade Parts programme in 11 markets, delivering c. £25m incremental parts revenue annuallyLed the definition and implementation of JLR\'s modern luxury strategy into Customer Service marketing to ensure a seamless customer experience through the sales and ownership phases of the customer journey