Stephen Gilbert
VP Salesforce Loyalty @Collinson Group
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WORK HISTORY
VP Salesforce Loyalty @Collinson Group
London, GB
Creating the next generation of Loyalty Programs on the Salesforce Loyalty Ecosystem
EDUCATION
INSEAD
Mini MBA , Sales - Value Creation and Capture
University of Liverpool
Psychology
ABOUT STEPHEN GILBERT
A creative and analytical award-winning Senior Marketing Professional with over 25 years’ experience of markets in Europe, Asia and North America, delivering CRM and digital transformation with global experience in businesses of £330M to $90BN. I am a passionate digital leader with confidence, collaboration and creativity who uses my psychology background and innate analytical skills to influence the Customer Experience (CX) and the digital path to purchase. I have always utilised my people and communication skills to shape and manage teams of up to 60 people, delivering a rare clarity of vision and systems that consistently motivate, challenge and provide commercial results of over £1.5M-£100M+ incremental profit. With an extensive portfolio of experience including Marketing, Data Strategy, Demand Generation, Sales, Customer Service and Customer Success, I have a comprehensive view of the full end to end modern digital customer experience. We live in an increasingly digitally enabled world, where the post COVID CX is as important as the products and services a company provides. I am a resourceful problem solver with bias for action and delivery who creates data-driven and personalisation solutions to produce products, services and experiences that enhance customers’ lives. I\'m proud of my entrepreneurial drive and ambition to help 100 million people learn. The GOAL (Go And Learn™) app was born from the belief that kids learn best when it’s connected to their passion - sport. I helped lead the creation of the concept, secured early funding, and drove the initial product build. We\'ve since piloted the app with Arsenal, Man City, PSG, and Japan’s J.League, and are now raising our Seed round to scale globally.Creative, analytical and engaging, I naturally excel at building long-term strategic and impactful relationships with clients, partners and colleagues at all levels of organisations.
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