Stephanie Dommer
Director of Marketing & Communications @The Park School of Buffalo
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WORK HISTORY
Director of Marketing & Communications @The Park School of Buffalo
Buffalo, NY, US
Enhance the PARK brand to strategically align with mission and student body, whileincreasing brand awareness overall• Develop and implement a multi-media marketing strategy intended to enhance Park brand awareness, increase enrollment, and support development efforts• Lead and manage the school’s presence on social media channels and the school website• Promote and share school functions, sporting events, concerts, performances, outings and trips• Access, translate and present Google Analytics data for the school’s leadership team to demonstrate trends and engagement in the school’s marketing outreach• Remain current on marketing technology trends and practices, as well as existing and new marketing technologies, recommending best in class solutions and processes to assist in developing a marketing technology strategy• Create electronic marketing and print/promotional materials for Admissions, in collaboration with the Admissions department, for Auction, in collaboration with the Events Coordinator, and for summer camp• Create and send communications to Park families and all-Park constituents
EDUCATION
Canisius University
Bachelor of Science (B.S.), Marketing, Management, Business
Maryvale High School
Advanced Regents
SKILLS
ABOUT STEPHANIE DOMMER
Tenacious. Passionate. Humble.I have a true passion for creating and executing strong marketing campaigns while maintaining accuracy and attention to detail. I enjoy being results-driven while coming up with new, unique, and strategic ideas for businesses to implement towards their goals of growth and success. I love analyzing competitors, market trends, and reporting research across all platforms to cultivate and drive promising opportunities that induce excitement of the brand, the sales team, and the overall customer experience. In my spare time, I am a Level 2 AASI Snowboard Instructor with over a decade of experience and am currently on my way to knocking out all \"ADK 46ers\" high peaks.
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