Stefan Steinacker
Group Head Client Consulting @Mediaplus Group
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WORK HISTORY
Group Head Client Consulting @Mediaplus Group
Berlin, DE
Leading a team to build international, data-driven and integrated video campaigns (ATV, CTV, OLV, etc.) as well as digital campaigns for a range of brilliant clients (retail, FMCG/CPG, travel).
EDUCATION
The University of Bonn
2008, Political Science and Government, Economic and Social History, American Literature
ABOUT STEFAN STEINACKER
Over 14 years of expertise in developing integrated and data-driven digital and cross-channel strategies for companies on a global, national and local scale (B2C + B2B). Track record of exceeding efficiency and effectiveness goals of large scale clients to achieve their business objectives. Thought leadership on digital advertising, emerging platforms and integrated strategy development. Passionate about CTV and mastering the fragmented video landscape. Past client experience includes C&A, Dr. Beckmann, Deichmann, Gustavo Gusto, Fiat Chrysler Automotive (Alfa Romeo, Lancia, Jeep, Maserati, Fiat Bank, Fiat Fleet and Fiat Professional), Osram, UPS, Kärcher, Huawei, Heineken, SC Johnson (Air Freshener, Cleaning products), Subway Sandwiches, Bel Cheese, PUIG Luxury Fragrances, IAA Trade Fair, Suzuki Automotive, Ovomaltine and luxury tourism clients (Illinois Office of Tourism, Rocky Mountaineer).
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