Srikanth Kareti
Performance Marketing Specialist @Ray Business Technologies (A CMMI Level 3 Company)
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WORK HISTORY
Performance Marketing Specialist @Ray Business Technologies (A CMMI Level 3 Company)
Hyderabad, IN
Driving performance-focused digital campaigns across Google Ads, Meta Ads & LinkedIn AdsOptimizing funnels for lead generation, conversions & ROI growthManaging budget allocation, A/B testing & audience targeting strategiesLeveraging analytics tools for data-driven decision makingCollaborating with cross-functional teams to scale business outcomes.
EDUCATION
Zilla Parishad High School
10th class, Physics
Vikrama Simhapuri University College
Bachelor's degree, Computer Science
Prabhakar Reddy Junior College
Intermediate, Theoretical and Mathematical Physics
ABOUT SRIKANTH KARETI
As a Senior Associate in Digital Marketing at Kapil Knowledge Hub Pvt Ltd, I create and execute comprehensive marketing strategies that align with the organization\'s overall goals. I identify target audiences, analyze market trends, and choose the most effective digital channels and tactics to reach potential customers. I have hands-on experience across different sectors, including the education industry, e-commerce, healthcare, and IT. I have a Bachelor\'s degree in Computer Science from Vikrama Simhapuri University College, which complemented my practical skills and exposed me to a different work culture. I specialize in SEO on-page and off-page, social media marketing, PPC, and Facebook and Google ads. I also work with various content management systems and tools, such as Google Analytics, Tag Manager, Facebook Ads Manager, Google Ads Manager, and Canva. I am passionate about learning new skills and technologies, and I am always looking for new challenges and opportunities to grow as a digital marketer.
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