Olivia Sparks
Senior Marketing Manager @New Zealand Rugby
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WORK HISTORY
Senior Marketing Manager @New Zealand Rugby
Wellington, NZ
EDUCATION
Dynamic Web Trainning
InDesign Certificate, Graphic Design
Jason Coleman’s Ministry of Dance
Diploma in Performing Arts, Performing Arts
Wellington Girls College
High School Certificate
Communications Council
IPA Agency Leadership Course
SKILLS
ABOUT OLIVIA SPARKS
A dedicated and passionate marketing professional that believes in building long term brand health and advocacy, through impactful customer experiences that build brand love and commercial growth. An innovative thinker with a unique blend of creative and analytical skills, coupled with the ability to understand business objectives, connect with target audiences, foresee market trends and manage large scale projects.Core Competencies- Successful in establishing exceptional working relationships with internal employees, clients and stakeholders, inc. C-Suite- Ability to refine and challenge brand strategies. Driving continuous innovation, growth and brand health- Creative thinker renowned for development and amplification of ideas through the entire marketing funnel- Ability to manage large scale cross-functional projects concurrently.Specialties- ATL and BTL creative advertising- B2C marketing strategies with a focus on both FMCG & TECH industries- Briefing and delivery of a comprehensive brand campaigns- Events (experiential and corporate)- Commercial analytics.
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