Soumyadip Chakraborty
Senior Media Buyer @Conversionly
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WORK HISTORY
Senior Media Buyer @Conversionly
Raleigh, NC, US
Conversionly is the merger of two powerhouse marketing agencies, Luckless Digital and Bullbox Marketing in a joint venture to build the greatest local business marketing services available.Founded on the principles of conversion driven results, Zach Williams and Justin Oglesby first started Conversionly as an ISA/Call-Center service.With the intention to eliminate the burden of lead nurturing and appointment setting from small businesses, Conversionly was designed to be a solution to a major problem.After achieving massive success with the ISA Service, Justin and Zach agreed that they worked better together than apart. It was at this time that both decided to merge their marketing agencies under one roof to combine their 8+ years of marketing experience and build a powerhouse team.Today, Conversionly is breaking records and setting the bar higher for agencies all over the US. They have truly mastered the art of getting new customers in the door for local businesses from start to finish!
EDUCATION
WEST BENGAL STATE UNIVERSITY
Bachelor of Commerce - BCom, Honours in Marketing
Modern English Academy
Indian Council For School Certificate Examination-ICSE
Bengal Institute of Business Studies
Master of Business Administration - MBA, Marketing
ABOUT SOUMYADIP CHAKRABORTY
I Love Building & Scaling Businesses!As a Performance Marketer I\'ve helped multiple businesses to generate more Sales and Revenue through ROI-driven paid marketing campaigns like.1) Generated ₹1Cr/Mo. in revenue for a Jewelley brand with ₹30Lakhs in Ad spend at 3.3x ROAS with only Facebook Ads.2) Scaled a Women’s Apparel Brand from ₹10Lakhs To ₹80Lakhs at 3.2x ROAS within a period of 6 months with Meta Ads & Google Ads. 3) Reduced the CPA From ₹700 To ₹300 & increased the Conversion rate to 40% selling FMCG products. 4) Generated over 2,468 high ticket sales in a highly competitive marketplace with over 2.1x ROAS. 5) Generated over 900 leads for a new startup within just 7 days with over 2.4X ROAS 6) Scaled a Men’s Apparel Brand from 0 To ₹30Lakhs at 3x ROAS within a period of 6 months with Meta Ads & Google Ads. My skills include - End To End Campaign Management. Funnels & Structuring Analysis and strategy (Media Budget Plan, Scaling Plan) Auditing and Setup (Pixel setup, Conversion tracking) Conversion Rate Optimizations (CRO) Campaign Strategies( A/B testing, Manual bidding, Super Optimized Campaigns) Remarketing Strategies Team Management After having worked with more than 120+ brands (from India, US, UK, EU, and Australia), online advertising, in my opinion, is primarily concerned with \'Buyers\', their interactions with our brands, and the customer journey we put them on.To convert online strangers into leads and long-term customers, all you need is great copy, excellent creatives, wise targeting, and an incredible funnel.As of today, I assist entrepreneurs and online businesses, particularly e-commerce businesses to generate more revenue using Facebook and Google ads and a high-yielding funnel. If you want to Connect - I\'m open to it :)If you want me to scale your brand/business - I\'m open to it :)
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