Soubin Nath
Creative Director @Make Your Own Perfume [MYOP]
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WORK HISTORY
Creative Director @Make Your Own Perfume [MYOP]
Developed and managed a comprehensive content calendar to enhance brand visibility and engagement across social media platforms. • Oversaw influencer marketing initiatives, resulting in a 30% increase in brand reach and customer engagement. • Led a creative team in executing successful marketing campaigns, including graphic design, video production, and event management.
EDUCATION
National Film Archive of India
Short Term Course on Film Appreciation, Film/Cinema/Video Studies
University of Bristol
MA Film & Television, Film/Cinema/Video Studies
University of Mumbai
Master of Arts - MA, Film Studies
SRM IST Chennai
Bachelor of Science - BS, Visual Communucation
ABOUT SOUBIN NATH
I’m a Creative Content Professional with 7+ years of experience crafting impactful, multi-platform content strategies for B2B, B2C and D2C brands and agencies. My work spans concept development, content production, and campaign management — always balancing creative storytelling with data-driven insights to deliver measurable results.I’ve collaborated with lifestyle and wellness brands, led cross-functional creative teams, and built scalable workflows for delivering high-quality video, social, and blog content. From shaping a consistent brand voice to optimising campaigns for engagement and reach, I thrive on creating content that resonates with audiences and drives brand growth.Specialties: Content strategy, social media campaigns, creative direction, video production, SEO content, audience analytics, campaign optimisation, and AI-assisted creative workflows.
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