Sonal Saraswat

WORK HISTORY

EDUCATION

ABOUT SONAL SARASWAT

Working as a complete 360 degree Digital Marketing Professional having broad knowledge of SEO, SMO, SEM, Google Analytics Certified, Google & Bing Adword Certified having 5+ years of experience. Have gained specialization in marketing by Branding, Media Planning, Media Buying, Google Maps, Online Branding, Digital Media, Display Ads, customer acquisition, conversion Optimization, shopping cart Optimization. Provide ongoing management of the campaigns including analysis and optimization, monitoring, offering strategies, reporting, recommendations etc. I have managed projects for diverse organizations ranging from SMEs to large organizations in retail, e-commerce (Fashion & Home Decor), travel, service sector to help increasing visibility, profitability and performance. Career Highlights & Specialities: • Experienced in Google Analytic traffic monitoring, custom reporting • Managed team by motivating and guiding them for best overall performance • Wide range of experience as an SEO/SEM working with an agency environment across a variety of industries as well as in in-house and eCommerce. • Optimization implementation for Google, Yahoo & Bing. • Deep understanding of marketing websites through search engines • Create, monitor and evaluate PPC campaigns across Google Yahoo,Facebook, Linkedin & Bing AdCentre • Knowledge of email marketing, Wordpress, Magento, Joomla, CMS • Excellent project Management and planning skill, Multi-tasking, Goal oriented • Studying the project thoroughly and achieving the possible ranking. • Enjoy working as team to complete assigned tasks on time with utmost satisfaction • Proficient in Keyword Market Research and Organic SEO • Research and keep up to date on new SEO/PPC/SMO and digital marketing techniques and trends • On-Page implementation and Website Enhancements for Static Websites also • Pre SEO Analysis of Projects, Strategy formation for Optimization • Website Keyword Research and Competitor Analysis