Somesh Badami
Head - Marketing @ZEISS Group
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WORK HISTORY
Head - Marketing @ZEISS Group
Karnataka, IN
EDUCATION
Karnataka University, Dharwad
Bachelor of Business Administration (BBA), Services Marketing
Bangalore University
Master of Business Administration (MBA), Services Marketing
IU International University of Applied Sciences
Master's degree, International Marketing
MVP
Commerce
ABOUT SOMESH BADAMI
Experienced Digital Marketing Director with over 15 years of expertise in developing and executing comprehensive marketing strategies across both B2C and B2B sectors. I hold an MBA degree in International Marketing and a proven track record of leading high-performing teams to achieve exceptional results. I am skilled in leveraging advanced analytics and a suite of marketing tools (Salesforce, HubSpot, Google Analytics) to enhance campaign performance and drive business growth. Additionally, I possess a profound understanding of the SMB SaaS industry, particularly in relation to customer acquisition strategies, ensuring that we attract and retain a robust client base. My experience extends to developing and executing comprehensive growth strategies that helps me boost both user acquisition and engagement. I am adept at identifying and leveraging opportunities for expansion within various market segments.At my current position at Bloom Value, I guide a team dedicated to innovating digital marketing practices, focusing on SEO, SEM, and content marketing to enhance brand engagement and lead conversion rates. My career has been marked by my ability to blend strategic vision with practical implementation, fostering team development and achieving measurable success in diverse markets including the US, EMEA and APAC.I am passionate about using technology to solve marketing challenges, improve customer experiences, and drive efficient, scalable growth. Always eager to connect with fellow marketing professionals and industry leaders to share insights and explore new opportunities.
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