Sofia Akritidou
Ppc Director (Google Ads Microsoft Ads) @Thinkwise Digital Trading Name For As Ppc Services Ltd
Signup · Get unlimited contacts
WORK HISTORY
Ppc Director (Google Ads Microsoft Ads) @Thinkwise Digital Trading Name For As Ppc Services Ltd
Manchester, GB
Working with B2C & B2B lead generation businesses as well as supporting agencies in their SEA needs. Main services offered are:Google Ads account audits according to business goalsGoogle Ads & Microsoft Ads account setup, management & ongoing optimisationData Reports using Looker StudioDirect communication with team members & management
EDUCATION
Cyprus University of Technology
Bachelor's degree, Hotel and Tourism Management
The University of Salford
Master of Science (MSc), Digital Marketing
SKILLS
ABOUT SOFIA AKRITIDOU
I’m a PPC specialist and have been working in PPC since 2017, back when exact match keywords were actually exact. For about 6 years I’ve worked in different agencies starting as a PPC Executive to a PPC Account Manager. During those years I’ve worked with numerous different clients mainly lead generation companies clients in the industries of:Health sectorReal estateB2BCharitiesExpertise in the below channels/platforms: Google Ads Search, Display & Video Microsoft Ads Google Analytics & Tag ManagerBeing in general a curious person I have also worked on LinkedIn Ads (for the B2B clients) and Facebook Ads for a couple of clients. Favourite part of my job are audits of Google Ads accounts and finding ways that can improve the performance achieving the ultimate business KPIs.Main services provided: Google Ads account audits Google Ads & Microsoft Ads account setup, management & optimisation Offering CRO page recommendations Competitors research analysis Data Reports using Looker Studio
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.