Saad Ali

Regional Marketing Coordinator @General Motors

Calgary, AB, CA

Executed monthly retail offers alongside Regional Marketing Manager for 170+ dealerships across Canada• Managed Western Region Dealer Marketing Program of over $5 million to promote new vehicle sales• Elevated dealer engagement of the marketing program in Western Canada through targeted dealer trainings, driving dealer usage up from 37% to 73%• Client lead in sponsorship management including entities and events such as Calgary Stampede, WPCA, ASAOS, Agri-Trade, Agribition, PNE, BCHL/MJHL/SJHL and Alberta Alpine among others• Collaborated with District Managers in strategic creation and communication of Dealership marketing campaigns and events to drive sales and maximize dealership reach and effectiveness in achieving sales targets

University of Waterloo

Bachelor of Accounting and Financial Management, Finance