Sheena Smith

Director of Marketing and Strategic Communications @Medm Inc

Calgary, AB, CA

EMAILS

[email protected]

MOBILE NUMBERS

+91 *********19

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WORK HISTORY

Oct 2023 — Present

Director of Marketing and Strategic Communications @Medm Inc

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Calgary, AB, CA

EDUCATION

2003 — 2007

St. Lawrence College

Business

SKILLS

Relationship MarketingEmail MarketingPublic RelationsMarketing CommunicationsDigital MarketingVendor RelationshipsInternal CommunicationsNegotiationCrmBrand DevelopmentSocial NetworkingCustomer Relationship Management (Crm)SalesCold CallingMarketingBrand ManagementSocial MediaIntegrated MarketingOnline MarketingOnline AdvertisingSportsRetailContent StrategySemAdvertisingMarketing ResearchSocial Media MarketingCopywritingTrade ShowsEvent PlanningContent MarketingManagementEvent ManagementSEOStrategic PlanningSports MarketingMarketing Strategy

ABOUT SHEENA SMITH

Over the past 17 years, I have helped brands stand out by aligning marketing initatives with smart, data-driven channel strategies. As Director of Marketing and Strategic Communications at MeDM, I lead the development of marketing and communication strategies and the teams that bring them to life, helping organizations thrive well beyond our direct involvement. We build adaptable, insight-driven frameworks that evolve with the market, enabling internal teams to grow with confidence. For me, it is all about creating lasting momentum, grounded in purpose and powered by data.

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