Stefan Merker

Head of Marketing @BIKE24

Leipzig, DE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2024 — Present

Head of Marketing @BIKE24

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Dresden, DE

BIKE24 is the one-stop shop for the fast-growing community of cycling enthusiasts, promoting green mobility. Founded in 2002, we have evolved from a specialized online retailer in the cycling sector to one of the leading e-commerce platforms in continental Europe with a focus on the premium segment.

EDUCATION

2007 — 2009

HHL Leipzig Graduate School of Management

Diplom (Master), Management

2005 — 2007

Leipzig University

Vordiplom (Bachelor), Business Administration

SKILLS

CEO ExpertiseCMO ExpertisePassion in Marketing-FinancePerformance MarketingMobile AdvertisingDisplay Advertising (Rtb | Retargeting | Prospecting)Google-Advertising / SeaGo in for Performance Kpis (Cpm | Cpc | Cvr | Cac | Spc | Clv)Data AnalysisStart-UpsUnternehmensstrategieStrategyMarketing StrategyMarketingBusiness DevelopmentEntrepreneurshipUnternehmertumProjektmanagementStrategisches ManagementBusiness StrategyE-CommerceManagementSocial Media Marketing

ABOUT STEFAN MERKER

I’m a passionate leader with 10+ years of experience in strategic and operational marketing management, as well as entrepreneurship. I have a proven track record of building teams of highly dedicated and result-driven marketers to scale businesses and boost brand awareness. Creativity, hands-on marketing experience, and empathetic leadership help me support teams in realizing their full potential and inspiring excellence.

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Stefan Merker — Head of Marketing at BIKE24 in Leipzig, DE | Unifers