Sina Farzaneh

Head of Marketing @Truenas

Palo Alto, CA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2024 — Present

Head of Marketing @Truenas

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Leading marketing for TrueNAS, the world\'s most widely-adopted storage software - relied on by millions of users and a majority of Fortune 500 companies.Building pipeline through community-led growth and systematic advocacy. Repositioning the brand from tier-2 perception to enterprise leader through strategic messaging, proof generation, and challenger brand positioning.

EDUCATION

2001 — 2002

Université Toulouse - Jean Jaurès

Philosophy, Anthropology

1999 — 2003

UC Santa Barbara

Bachelor of Arts - BA, Cultural Anthropology and Philosophy

2014 — 2016

THNK School of Leadership

Executive Leadership Program

2006 — 2006

Shanghai Jiao Tong University

Intensive Language Program, Mandarin

ABOUT SINA FARZANEH

I build brands that punch above their weight.At TrueNAS, I’m repositioning the world’s most widely-adopted storage software from a tier-2 perception to enterprise leader - competing against giants like Dell, HPE, and NetApp through strategic messaging, proof generation, and community-led growth.Before TrueNAS: co-founded two companies, ran word-of-mouth engines for L’Oreal, P&G, Heineken, and Unilever across 20 countries, and taught marketing at Fudan University.I operate at the intersection of positioning, pipeline, and brand with a bias toward building things that compound.

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