Simran Aulckh
Creative Strategist & Founder @Aahra
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WORK HISTORY
Creative Strategist & Founder @Aahra
Aahra is a boutique freelance consulting and content production practice focused on K-beauty, cosmetic clinics, medical spas, and wellness tourism. Working with brands and clinics to develop KOL-led content strategies that build trust, educate global audiences, and drive visibility.Through Aahra, I create and produce UGC and short-form content, advise on content and social strategy, and recruit and coordinate creators and KOLs for clinic and brand partnerships. I strategize with influencer marketing to create high value and impactful UGC. My work bridges content creation, influencer strategy, and cross-cultural consulting, helping Korean beauty and medical aesthetics brands connect authentically with international audiences.
EDUCATION
Wilfrid Laurier University
Bachelor of Honours Arts, Communication Studies
Lazaridis School of Business & Economics at Wilfrid Laurier University
Bachelor of Honours Business Administration
ABOUT SIMRAN AULCKH
Hi, I’m Simran — a UGC content creator, K-beauty KOL influencer, marketing consultant and digital strategist with 5+ years of experience in the beauty and skincare space.I recently completed my degree in Communication Studies at Wilfrid Laurier University, while working across content creation, influencer strategy, and consulting for brands, cosmetic clinics, and medical spas. My work blends UGC production, social and influencer strategy with UX-informed storytelling to help brands build trust and connect with global audiences.Alongside content creation, I support brands and clinics with KOL coordination, digital marketing strategy, and medical tourism–related content, acting as a liaison between global companies and international audiences. I’m especially focused on the K-beauty and medical aesthetics space, where credibility, education, and authenticity matter.I work primarily as a freelancer, partnering with brands and teams that value thoughtful content, clear strategy, and human-centered communication. Open to collaborations, consulting projects, and K-beauty partnerships
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