Simone Mitterer
Head of Communications @Moving Adventures Medien Gmbh
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WORK HISTORY
Head of Communications @Moving Adventures Medien Gmbh
Munich, DE
As Head of Communications at Moving Adventures Medien, I drive the strategic development of all communication and marketing activities for our extensive portfolio of live events (which include https://de.eoft.eu/de, https://de.oceanfilmtour.com/de and https://de.bikefilmtour.eu/de) and digital initiatives. I ensure alignment between brand, business, and content strategy while fostering strong collaborations with partners, athletes and media. In my role, I._ Lead the communications team, empowering them to thrive and grow_ Own the overall marketing and communication strategy, ensuring alignment with business objectives_ Oversee all owned, earned & paid media activities across multiple channels and platforms_ Collaborate tightly with our brand partnership and production team_ Strategically evolve brand positioning, storytelling, and audience engagement across all touchpoints_ Manage the budgeting, planning, and execution of all marketing, communication, and PR activities_ Ensure consistency and relevancy of all content, driving reach and impact through thought leadership, media relations, and event activations
EDUCATION
Università degli Studi di Modena e Reggio Emilia
Cultural Studies
University of Augsburg
Bachelor of Arts - BA, History of European Culture, Literature, Politics
ABOUT SIMONE MITTERER
I’m a purpose-driven People and Business Leader with 20+ years of international experience shaping brand strategy, marketing, and communications across B2B and B2C sectors. My passion lies in helping brands find their voice and grow through authentic storytelling and data-informed strategies that align deeply with business objectives.I thrive in complexity—connecting the dots between brand and business to create strategies that are both visionary and executable. Whether leading in-house teams or guiding clients, I focus on building strong brand equity and delivering tangible results.Currently, I lead Communications at Moving Adventures Medien, where I drive the strategic development of all marketing and communication activities across a diverse portfolio of live film festivals and digital initiatives. I ensure alignment between brand, business, and content strategy—while fostering impactful collaboration with partners, athletes, and media.As a cultural scientist and empathetic leader, I’m passionate about building strong, cross-functional teams and creating environments where people and ideas can thrive. My pragmatic, solution-oriented mindset helps navigate ambiguity and lead through change with clarity and momentum.Core competencies:• Brand strategy & activation – Driving brand growth and long-term value• Integrated communications leadership – Aligning messaging with business strategy• Storytelling & audience engagement – Creating content that resonates and drives impact• Change & crisis communication – Leading with clarity through transformation• Empathetic team leadership – Building and empowering high-performing teams• Cross-industry expertise – Tech, outdoor & sports, mobility, FMCG, travel, healthcare
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