Simon O.

Marketing and Innovation @Primlaks - For Better Lives

NG

Develop and execute the marketing strategy and marketing plan underpinned on deep insights and sharp brand positioning in partnership with company leadership. Focus on category development with benefits accruing to Brand Sympli across all three business channels – Foodservice, International QSR chains, Retail.Plan and conduct market researches with consumers/customers for insights gathering, new product development etc.Work closely with the sales team and sampling for successful implementation of marketing and promotional programs, sampling activities across Retail and Foodservice channels. Channelize ideas and market/ customer feedback from sales to improvise and launch new programs.Plan and execute consumer/ customer out-reach programs and events (food shows, festivals, consumerengagement etc.)Ensure great customer relationship management and development.Organising weekly marketing classes to educate, train and support team members.Participate in the annual sales budgeting exercise and help development of marketing plans. Executethe plan to the best possible standard meeting set targets.

Moshood Abiola Polytechnic

OND, Mass communication

Ulster University

Master's degree, Business Development and Innovation

School Of Communication, Lagos State University

Bsc, Mass Communication/Media Studies