Simon Farrell
Board Advisor @Zebra Growth
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WORK HISTORY
Board Advisor @Zebra Growth
EDUCATION
University of Warwick - Warwick Business School
MBA, Business Administration and Management, General
SKILLS
ABOUT SIMON FARRELL
Another Way was founded in January 2025.Prior to that I spent most of my career in brand, marketing, and strategy agencies. I co-owned and led one of the UK\'s most awarded brand agencies, which, at one point, held more creative and effectiveness awards at the same time than any other design agency in the UK.I left the world of brand and marketing to start a consultancy that helped business leaders find more purposeful and conscious ways of doing business. As a B Leader (someone trained to take businesses through the B Corp certification process), Scotland Can B Ambassador, and Edinburgh Can B Member, I was (and still am) committed to the idea of using business as a force for good and helping Scotland move closer to its intended goal of becoming a well-being economy.In recent years, I\'ve become increasingly interested in the role that philosophy, ancient wisdom and spirituality could play in helping people, businesses, and economies shift from purely financial goals to broader well-being goals. This comes as a direct result of his my transformational experience of spirituality and the 12-Step Program of Recovery.My first book, The Habits of Happiness, is the first step in bringing this idea to life. The goal of the book is to help people who are currently struggling with the stress of modern life, especially those in business (and specifically those in creative businesses) by introducing them to the transformational power of more philosophical concepts and practices. The more people in business who have experienced the benefits personally, the more likely that these concepts and practices will be embraced within businesses and the broader economy.I started a new venture, Another Way, as a vehicle to explore and promote this idea further.You can find out more at
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