Sieneke Toering
Pr and Communications @Mustang Survival
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WORK HISTORY
Pr and Communications @Mustang Survival
Develop and maintain strong relationships with journalists, reporters, and global media outlets to pitch story ideas, press releases, and engaging brand and product content. • Generate positive media coverage and manage inquiries through strategic and timely communication• Manage crisis situations to mitigate negative publicity and protect brand reputation, implementing crisis communication plans that result in swift, effective resolutions• Led PR campaigns that received industry recognition, including globally renowned awards such as TIME Best Inventions and the Red Dot Award for product design excellence• Represent the brand at trade shows and events, including on-camera interviews and spokesperson duties
EDUCATION
Langara College
Certificate: Advanced Project Management
University of Alberta
Course Certificate
Noordelijke Hogeschool Leeuwarden
Bachelor of Communication
SKILLS
ABOUT SIENEKE TOERING
A tenacious, creative and enthusiastic communicator with over 15 years of experience in both corporate and non-profit sectors. A people leader driven to make lasting impacts and to deliver unforgettable experiences. Active in philanthropic endeavours through outdoor advocacy and community building.
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