Shweta Modak

WORK HISTORY

ABOUT SHWETA MODAK

I\'m a passionate and results-driven Senior Social Media Executive, leading digital presence and creative strategy with a sharp focus on impactful storytelling, brand visibility, and strategic growth. With hands-on experience in creative direction, product and video shoots, and platform-specific strategy especially on LinkedIn, I bring a 360° approach to social media. I specialize in managing corporate social accounts, developing content that speaks to B2B audiences, and collaborating cross-functionally with design, marketing, and HR teams to drive engagement and elevate brand identity. My work spans industries like fashion, lifestyle, and now, manufacturing and industrial solutions—where I craft narratives that make even the most technical offerings feel relevant and relatable. From community engagement and content creation to employer branding and digital recruitment support, I thrive in dynamic environments where strategy meets creativity. A curious learner and digital trend enthusiast, I\'m always exploring new formats, tools, and innovations to keep brands ahead of the curve. While I aspire to build my own venture in the future.