Shriya Sontakke
Dgm-enterprise Brand Marketing @Vodafone Idea Limited
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WORK HISTORY
Dgm-enterprise Brand Marketing @Vodafone Idea Limited
Defined enterprise marcomm plan, brand strategies and developed marketing collateral for in-life and new products across all business segments. • Designed and executed high-impact CXO engagement initiatives through marquee programs like Tee Walk and India Mobile Congress.• Strategized and executed a Vi Business network enhancement campaign, drove B2B brand-building through ATL and BTL initiatives, including the first-ever print ads.• Conceptualized and launched Vi Business’s first-ever customer service philosophy and promise framework • Enhance brand engagement and visibility by managing content across internal and external social media pages
EDUCATION
St. Vincent Pallotti College of Engineering and Technology
Bachelor of Engineering (B.E.), Electronics and Telecommunication
Symbiosis Institute of Digital & Telecom Management (SIDTM), Pune
Master of Business Administration (M.B.A.), Telecommunications Management, Marketing and Finance
SKILLS
ABOUT SHRIYA SONTAKKE
Strategic B2B brand marketing manager with 7+ years of experience and a proven track record in establishing brand visibility, driving revenue, and executing MarCom strategies in the B2B space. A results-driven IoT marketing strategist, adept at designing and executing GTM strategies for new products. Skilled in generating high-quality leads, and maximizing marketing ROI. Experienced in sales enablement, conducting training, and leading C-level communications to strengthen customer and partner engagement across India
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