Shreyash Dhakane

Marketing Executive @Paranjape Schemes Construction Ltd

Pune, IN

Executive – MarketingParanjape Schemes (Construction) Ltd.As a Marketing Executive at Paranjape Schemes, I manage a diverse portfolio of real estate projects, leading both online and offline marketing initiatives to strengthen brand presence and drive engagement.Key Responsibilities-Develop and execute comprehensive social media calendars and strategic content plans-Manage social media marketing for Paranjape schemes and construction, Athashri and Aastha – India’s largest senior living communities-Lead offline marketing campaigns including events, print, and outdoor activations-Handle brand management, ensuring consistent and impactful communication across all platforms-Coordinate with digital marketing agencies for campaign execution, performance analysis, and ad optimization-Create and manage engaging advertising content for online and offline campaigns-Execute digital marketing activities including influencer marketing, WhatsApp broadcasts, email marketing, and copywriting for ad creatives and campaigns-Analyze digital ad sets and performance metrics to enhance ROI and engagement-Work closely with founders and directors to align marketing strategies with business objectives and brand vision-This role has enhanced my expertise in integrated marketing, digital communication, creative strategy, and campaign management within the real estate and senior living sectors.

Mahatma Phule Krishi Vidyapeeth, Rahuri

Bsc agriculture

SKN Sinhgad School Of Business Management

Master of Business Administration - MBA