Shravani Mishra
Sr Product Manager - Category, Brand Marketing & Commercial Growth Amazon Devices @Amazon
Signup · Get unlimited contacts
WORK HISTORY
Sr Product Manager - Category, Brand Marketing & Commercial Growth Amazon Devices @Amazon
Own category strategy and P&L for Tablets (Adults & Kids) across the UK and Europe, driving growth through pricing, promotions, assortment planning and portfolio optimisation.• Define and execute full-funnel brand and growth marketing strategies across retail, digital and owned channels to drive awareness, conversion and repeat purchase.• Translate customer insights and behavioural data into product positioning, messaging and category strategy, ensuring the offer resonates with key target audiences.• Lead cross-functional teams across product, marketing, retail, finance and supply chain to deliver category growth initiatives and successful new product launches.• Manage integrated marketing campaigns across paid, owned and retail channels, optimising traffic, conversion and customer engagement through continuous experimentation.• Develop business cases, forecasts and long-term growth strategies to expand category penetration across international markets.• Identify whitespace opportunities within the kids technology ecosystem spanning education, play and entertainment, using deep consumer insight to inform category expansion.• Drive commercial performance through data-led decision making, experimentation and performance tracking to optimise growth.• Influence senior leadership on category strategy, marketing investment and product roadmap priorities.
EDUCATION
Presidency College, Calcutta University
Bachelor's Degree
Xavier Institute Of Management and Entrepreneurship
Master of Business Administration (M.B.A.)
SKILLS
ABOUT SHRAVANI MISHRA
Category, Marketing & Product Growth Leader | 11+ years scaling consumer platforms…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.