Shravan G

Ad Ops Executive @TGM

IN

Managed end-to-end ad operations across all formats (Display, Video, Audio) and environments (Web, In-App, and CTV), with a strong focus on CTV.Worked extensively on VAST, oRTB, and Prebid integrations, ensuring smooth execution and delivery of campaigns.Collaborated with top CTV publishers such as Plex, Fubo, Sling, and Wurl, successfully handling campaigns generating $2M+ in revenue.Partnered with leading SSPs (GAM 360, PubMatic, Xandr, FreeWheel, Equativ, Sovrn) and ad servers (Publica, Limelight, Aniview, GAM) to optimize inventory and maximize yield.Collaborated with cross-functional teams, including Sales, Tech, and Finance, to align operational execution with business goals.Identified and resolved technical issues related to ad serving, discrepancies, and trafficking to ensure smooth campaign execution.Maintained accurate reporting and performed IVT monitoring to ensure clean traffic and proper reconciliation.Coordinated with both supply and demand partners to troubleshoot issues, improve fill rates, and enhance overall campaign performance.Contributed to process improvements by automating reporting workflows and ensuring transparency in performance tracking.

Alva's College, Moodabidri, Karnataka

Bachelor of Commerce - BCom, Accounting and Business/Management

Manipal University Jaipur

Master of Business Administration - MBA