Shraddha Singh
Marketing Specialist @Sef Canada
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WORK HISTORY
Marketing Specialist @Sef Canada
Manage the creation and distribution of marketing collateral, including brochures, presentations, whitepapers, and case studies, to support business development efforts.• Develop and execute integrated marketing campaigns to drive brand awareness, engagement, and lead generation for SEF\'s sustainable economic initiatives.• Lead the development and execution of social media marketing initiatives, including content creation, community management, and paid advertising campaigns, to drive engagement and conversions.• Conduct regular performance analysis and reporting on key marketing KPIs, such as website traffic, conversion rates, and ROI, to inform decision-making and drive continuous improvement.
EDUCATION
Bunts Sangha's UKS Institute of Management Studies and Research
Bachelor of Accounting and Finance
University Canada West
Master of Business Administration - MBA
ABOUT SHRADDHA SINGH
Running the show for marketing, web, and design operations at SEF Canada, I bring global perspective and creativity shaped by experience in both Mumbai and Vancouver. Went to business school, gained 4+ years of notable experience, and learned today’s audience gives you three seconds to make an impression—so I make every one count. My work bridges cross-channel campaigns, digital storytelling, and social media marketing—crafting content that engages, building communities that last, and helping brands connect in a world where trends move faster than coffee disappears. Day-to-day, I thrive on analyzing trends, keeping tabs on online buzz, and collaborating with teams to make sure every message actually lands. Known for keeping up with fast-moving platforms, shaping brand reputation, and turning insights into growth (with a smile). Firm believer that marketing is better when it’s human, creative, always evolving and, most importantly, two steps ahead of what everyone else is doing. Let’s build, brand, and break the internet (in a good way). Check out my portfolio: shraddhasingh.me
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