Vedant Sharma
Head of Trade Marketing @Tata Power Renewable Energy Limited
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WORK HISTORY
Head of Trade Marketing @Tata Power Renewable Energy Limited
Mumbai, IN
I specialize in trade marketing and channel development for renewable and emerging energy businesses. My expertise lies in building scalable GTM strategies, designing channel marketing programs, and executing trade marketing initiatives that boost brand presence and partner engagement.At Tata Power Renewable, I currently lead Trade Marketing where I am responsible for driving channel visibility, campaign execution, and demand generation to accelerate rooftop solar adoption. Previously, I led channel programs and partnerships — including GTM revamps, incentive redesign, and strategic alliances — that strengthened the business ecosystem.Certified as a PMP®, I combine structured project execution with commercial leadership, enabling me to design and scale programs that are both strategically sound and operationally robust.
EDUCATION
Institute of Management Technology, Ghaziabad
PGDM, Marketing
National Institute of Technology Durgapur
Bachelor of Technology (B.Tech.), Chemical Engineering
SKILLS
ABOUT VEDANT SHARMA
With 12+ years across the renewable energy and automotive sectors, I bring deep expertise in channel sales, demand generation, and strategic alliances with a focus on scaling revenue through high-impact partner ecosystems. At Tata Power Renewable’s Consumer Business, I lead Channel Programs & Development, where I’ve driven double-digit growth by crafting scalable GTM strategies, onboarding high-value partners, and launching activation campaigns across the rooftop solar landscape.Previously at Maruti Suzuki, I worked across Channel Marketing, Network Expansion, and Digital Transformation leading B2B & B2C campaigns, designing incentive structures, and spearheading tools like the iLearn training app and showroom audit platform. These efforts directly contributed to dealer engagement, brand visibility, and incremental revenue growth across multiple regions.My approach blends data led planning with hands on execution. Whether building new partner programs, leading cross-functional initiatives, or piloting regional demand-gen campaigns, I focus on real business impact fast. I’m passionate about clean tech, agile growth, and creating partner networks that don’t just scale they perform.
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