Shant Abdo

Marketing Director @Geographic Expeditions Geoex

Managed a comprehensive Google Ads portfolio and executed dark post social campaigns to enhance brand visibility. • Directed a 4-person Marketing Department while collaborating with Product, Sales, and Communications teams on integrated campaigns. • Improved marketing-sales funnel through automated nurture sequences, significantly increasing conversion rates. • Launched a solo women travel category utilizing predictive analytics, driving new customer engagement.