Shannon Emerick

Director of Marketing and Communications @Main Street Theater

Houston, TX, US

Director of Marketing and Communications (June 2017 - Present)*In 2017, our programs had grown so much that I transitioned back to full-time marketing / communications, engaging further in community connections (speaking to Rotary Clubs & other interest groups, creating partnerships with area organizations in connection with the plays we do) and intensifying our social media efforts (paid and unpaid)*Currently serve as Secretary of the Rice Village Alliance board (RVA is the Rice Village merchants’ association)*Marketing Director duties listed belowDirector of Marketing and Development (January 2010 – May 2017)*In addition to the Marketing Director duties below, in charge of all grant-writing, annual fund campaigns, and other fundraising for the organization;Marketing Director (December 2004 – December 2009)*Oversee and implement marketing / public relations / social media / general communications for Main Street Theater’s MainStage, Theater for Youth, and Education Department programs:*Write and disseminate press releases*Create social media content and maintain MST’s social media presence*Create web content and work with webmaster to maintain website*Run/direct publicity photo shoots*Create weekly eblast content and schedule eblast communications*Pitch stories to local and national media*Arrange and manage all media buys*Oversee design and creation of all MST collateral*Created and oversee a unique audience engagement series now in its 6th seasonAssistant to the Artistic Director, Managing Director, and Marketing Director (July 2003 – November 2004 )Director of Education (September 1996 – June 1997)

Yale University

Bachelor’s Degree, English and Theatre Studies