Shabeer S
Marketing Specialist @Penguin Commercial Limited
Signup · Get unlimited contacts
WORK HISTORY
Marketing Specialist @Penguin Commercial Limited
Marketing Specialist | Digital, Product & Revenue Growth-Implemented product-led and SEO-driven content strategies across website, landing pages, social, and email, contributing to 40–60% growth in organic traffic and improved inbound lead quality-Planned and executed performance marketing campaigns across social, search, email, and web, optimizing funnels to improve CTR by 25%+ and conversion rates by 15–30%-Built and launched product marketing and GTM assets (value propositions, feature pages, demo scripts, email sequences), supporting faster product adoption and shorter sales cycles-Led SEO and website optimization initiatives, including keyword strategy, on-page improvements, and UX flow optimization, resulting in higher SERP visibility and increased lead capture-Owned end-to-end social media strategy and execution, increasing brand reach and engagement by 2–3x through platform-specific content and analytics-driven iteration-Implemented CRM segmentation, lead scoring, and automated nurturing workflows, improving MQL to SQL conversion rates by 20%+ and strengthening sales handoff efficiency-Supported B2B demand generation and ABM campaigns with personalized messaging and sales collateral, contributing to higher response rates and deal velocity for key accounts-Delivered weekly and monthly performance dashboards consolidating campaign, website, CRM, and social data to guide budget optimization and strategic decision-making-Integrated AI-driven content and workflow automation, reducing content turnaround time by 40%+ while maintaining quality and consistency-Streamlined marketing operations and planning processes, improving execution speed, cross-team alignment, and reporting accuracy.
EDUCATION
MGUniversity
Bsc Computer Application, Communication and Media Studies
ABOUT SHABEER S
I’m a Marketing specialist with experience in B2B and SaaS marketing, specializing in product marketing, brand positioning, and messaging.I work across demand generation, Digital & Paid ads Marketing, SEO, email marketing, and lifecycle marketing, aligning go-to-market strategy and product narratives with business goals to drive pipeline growth and revenue impact.I combine creative storytelling with data-driven marketing analytics to build scalable, high-performing brands.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.