Sezin Akgul

Corporate Communications & Brand Management Specialist @Sezin.Co.Uk

Led the development and execution of social media strategies and content for over 30 brands, including high-profile accounts like OneIstanbul and Çırağan Palace Kempinski Istanbul. Achieved viral success with a TikTok influencer campaign reaching over 5 million people, demonstrating expertise in content creation for diverse audiences.• Produced engaging content across multiple social media platforms (TikTok, Instagram) tailored to user-generated content trends and reactive formats, resulting in a 70% increase in audience engagement and follower growth.• Designed and implemented data-driven social media campaigns, utilizing analytics to monitor, adjust, and report on performance to maximize engagement and ROI for all managed brands. Collaborated with cross-functional teams to integrate social media with broader marketing initiatives, ensuring brand message alignment.• Created and directed high-quality video content using Adobe Premier Pro and CapCut, adhering to brand guidelines. Spearheaded the development of video series for brand recognition and reach.• Specialized in designing user-friendly and visually appealing websites across various sectors (NGOs, dental practices, luxury products, etc.) using HTML/CSS, Webflow, and WordPress, with particular expertise in Webflow and Elementor. Managed all phases of the web design process, from concept to deployment, to deliver seamless user experiences and meet client goals. Demonstrated adaptability in design principles to cater to specific brand identities and user needs.