Pranav S.
Sr Customer Success Lead @Google
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WORK HISTORY
Sr Customer Success Lead @Google
Toronto, ON, CA
Led consultative cycles with business founders/C-suites for marketing strategy and marketing budget plannings to uncover Marketing mix models.• Directed optimization and reporting for Ad Campaigns for 30+ Clients per quarter across Google Ads and Shopify / HubSpot, increasing average ROAS by 15%.• Provide data-driven audience insights, bidding strategy, and campaign optimization to unlock new revenue opportunities resulting in uplift of 12% in revenue (Total revenue $42 million).• Collaborated with cross-functional stakeholders to enable timely product and campaign delivery.• Managed escalations across 20+ accounts over 12 months to streamline customer satisfaction, thereby increasing client engagement rates by 78% and supporting KPI achievement.• Ensured compliance with Ad Policies across all Google Ads campaigns for 30+ enterprise accounts over resolving policy violations—resulting in a 100% account health rating and zero campaign disruptions.• Leveraged data analytics to evaluate performance trends and conversion metrics for 30+ enterprise clients over 12 months using Google Ads, GA4 and CRM, enabling identification of optimization opportunities that accelerated client revenue growth by 15% QoQ.• Managed end-to-end execution of 1p Data across multi-channel campaigns for 25+ enterprise accounts over 12 months, utilizing Google Ads, Shopify, and HubSpot to coordinate channel strategy and achieve a 20% increase in cross-platform engagement and 13% growth in attributed conversions.• Led 12 multicultural sales and customer success team members analyzing patterns and gaps, coaching using conversational analytics, Ai Tools thereby delivering +11% Score CSAT Uplift.
EDUCATION
SYMBIOSIS INTERNATIONAL UNIVERSITY
Master of Business Administration - MBA, Marketing/Marketing Management, General
Guru Nanak Dev University
Bachelor of Science - BS, Food Science and Technology
ABOUT PRANAV S.
Passion for client centricity has guided my professional growth and some of the most cherished customer success stories.I thrive in a dynamic fast paced environmnet and am currently shaping marketing narratives, with over a decade of experience in key account management and project oversight. Churning a revenue of USD 36 million, while learning-coaching, collaborating, contributing and leading a team of 12. I have actively managed B2B and B2C businesses for more than 8 years, handling e-commerce and lead generation clients across Canada and the US region.My role synthesizes strategic planning and customer success acumen, empowering clients with bespoke marketing solutions and driving substantial revenue growth. With an acumen for account management best practices and an understanding of business processes across diverse verticals, I\'m focused on avenues for identifying and delivering better efficiencies, refining audiences, resulting in improved process efficiencies and better ROI.
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