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Sergio Guillin Perez
COO - Chief Operating Officer and Ecommerce Head @Organización Soriana
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WORK HISTORY
COO - Chief Operating Officer and Ecommerce Head @Organización Soriana
Monterrey, MX
Soriana is a public company,#2 Grocery Retailer in Mexico with sales over US$10b and more than 800 stores & ECommerce Businesses - with 85k engaged asociates.The company was founded in Torreon, Coahuila in 1968 and after the acquisitions of Gigante and Comercial Mexicana - it has a massive presence in the country including more than 200 cities within the 31 states and CDMX.
EDUCATION
FGV - Fundação Getulio Vargas
Postgraduate Degree, Business Administration
USP - Universidade de São Paulo
B. Sc, Industrial Engeneering
ABOUT SERGIO GUILLIN PEREZ
Global executive with vast experience in Consumer Goods and Retail multinationals and local companies. Broad experience in General Management, Omnichannel Operations, Ecommerce, Digital Transformation, Marketing, Merchandising, Finance, Financial Services, Private Label, Sales.Visionary, fast paced, customer focused, team player, results oriented. Broad experience in developing high performance teams, talent development and cross-functional projects. Experienced leading multicultural and multifunctional teams. Areas of strength include: synergizing retail, on-line, marketing strategies and infrastructure; organizational transition and transformation; navigation of complex regulatory situations; instructive consumer insights; product portfolios; marketing 360; service innovations; capital asset investment and management; Physical and Digital expansion; sustainability practices; technology optimization and leadership development and retention. Native in Portuguese, fluent in English and Spanish. Dual citizenship in Brazil and Spain and Visa residence card holder in Mexico.
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