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Serge Rubinstein
Director, Lead Generation @Balto
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WORK HISTORY
Director, Lead Generation @Balto
EDUCATION
San Francisco State University
MBA
San Francisco State University
BA
Santa Monica High School
Graduate
UC Santa Barbara
n/a, Political Science
ABOUT SERGE RUBINSTEIN
Hands-on marketing leader that has led teams to create a measurable impact on pipeline and revenue. I have grown marketing teams from scratch, defined processes, and mentored and coached teams to success, working with cross-functional business partners to grow revenue. I\'ve thrived in both early, as well as mature start-ups and am metrics-driven, disciplined, and creative, with a strong talent for juggling multiple projects and teams, while managing constant change. MBA, with an extensive background in the following competencies: MARKETING AND COMMUNICATIONS: Customer acquisition & retention Messaging & branding Content marketing Creative direction SEO and SEM Inbound marketing Sales enablement tools Social media marketing Advertising Digital marketing PR and AR Customer reference programs STRATEGIC MARKETING: Strategic planning, process creation & improvement Thought leadership & emerging market definition OPERATIONAL MANAGEMENT: Marketing automation (Marketo, Hubspot) CMS management, publishing Project budgeting & cost containment High-performance team building CONTACT: m•••••••@gmail.com
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