Scott Gardner

Senior Director of Marketing @Hercules Outdoor Amenities

Birmingham, AL, US
EMAILS
s•••••••@herculesinc.com
MOBILE NUMBERS
+18•••••••05

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WORK HISTORY

Jan 2021 — Present

Senior Director of Marketing @Hercules Outdoor Amenities

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Eclectic, AL, US

EDUCATION

2000

University of Alabama at Birmingham

Bachelor of Arts

SKILLS

Project ManagementSalesforce.comB2b Marketing StrategyEvent ManagementEmail Newsletter DesignMarket PlanningMarket ResearchWatercolorDigital PrintingSalesEmail MarketingLogo DesignGraphic DesignAccount ManagementSales ManagementBranding & IdentitySocial MediaOil PaintingBrand DevelopmentNew Business DevelopmentTeam BuildingManagementMarketingScreen PrintingStrategic PlanningBusiness DevelopmentDigital MarketingB2bDirect MarketingAdobe Creative SuiteSales OperationsDirect SalesCreative DirectionPhotoshopAdvertisingTrade ShowsProduct MarketingSales PresentationsSocial NetworkingBrand Awareness

ABOUT SCOTT GARDNER

I help organizations solve problems others won’t take on.My career has been built around stepping into complexity, fragmented systems, unclear positioning, siloed teams, supply chain disruptions, and building practical, scalable solutions that make life easier for customers.At Hercules Incorporated, that has meant transforming how we operate: unifying sales and marketing, integrating ERP and CRM systems, rebuilding brand and product architecture, and creating the infrastructure to move faster and serve better. But the goal has never been internal efficiency alone. It’s always been about reducing friction for our customers.We work closely with our partners to understand what they truly need, whether that means designing a new product, sourcing where others can’t, restructuring packaging to meet distributor requirements, or building creative stocking programs that simplify logistics. If there’s a gap in the market, we look for a way to fill it.I believe commercial leadership is a revolving process. What we build today must be refined tomorrow. I am constantly evaluating new capabilities — particularly in AI and automation — to streamline workflows, improve decision speed, eliminate waste, and free our teams to focus on higher-value work. The objective is simple: save time, reduce cost, increase clarity, and create better outcomes for customers.I’m drawn to environments where creativity, operational discipline, and customer empathy intersect. Where we don’t just sell from a catalog, we collaborate, problem-solve, and build long-term solutions together.If you\'re looking for a partner who values transparency, innovation, and practical execution, I’m always open to the conversation.

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