Scott Barrett

Senior Growth Manager @One Day Agency

Manchester, GB

I am a advertising dynamo, turning advertising dreams into reality! crafting campaigns for the coolest brands in the game, I live for the thrill of transforming concepts into jaw-dropping campaigns. With an unapologetic passion for advertising, I\'m not just in the business; I\'m in the business of making advertising downright exhilarating- New Business Development: Discovering new prospects and nurturing client relationships for market expansion- Strategic Vision & Media Planning and Buying: Crafting bespoke strategies and executing media plans for maximum impact. Proficiently planning across all mediums including, but not limited to, Out of Home(Transport, Roadside, Mall, Student), TV (Linear and VOD), Cinema (Lobby and On-screen), Audio (Podcasts and FM and Digital Radio), Experiential (Events, Spaces and Bespoke Builds), Partnerships and Sponsorships (Sports Teams, Music Artists, Venues, Events), along with all Online Paid Media Channels (Paid Search, Paid Social, Display, Youtube and Influencer Marketing)- Creative Concepts & Insightful Research: Blending creativity with market insights and personal knowledge for tailored campaigns- Sales: Collaboratively achieved a record-high number of new clients, revenue and profits in 2023- Account Management & Client Services: Exponential account growth, setting and exceeding both agency and client-side KPI expectations, and providing exceptional client service- Reporting, Project Management & Team Leadership: Delivering comprehensive reports, managing intricate projects with many moving parts and fostering a collaborative team environment for success and support.

Victory House Private School

National Senior certificate, Business/Commerce, General

University of Johannesburg

Bachelor's Degree, Logistics, Materials, and Supply Chain Management

University of Johannesburg

B.Com Industrial Psychology, Psychology in the organisation

Discovery Primary

General, General Studies