Saumitra Prasad

WORK HISTORY

EDUCATION

SKILLS

ABOUT SAUMITRA PRASAD

A marketing leader with over two decades of experience in building brands, leading turnarounds, and driving sustained business growth across FMCG, cosmetics, and stationery. My journey has been shaped by a consistent ability to blend consumer insight, innovation, and executional excellence to deliver results that transform both brands and businesses.At CavinKare, I was instrumental in shaping household names like Chik Shampoo, Spinz, and Indica Hair Color, scaling them into category leaders and household staples. I also built CavinKare’s Professional Products Division into the company’s most profitable business unit within three years. Later, as CMO of Kokuyo Camlin, I led a remarkable transformation — doubling revenues, achieving 10X profit growth, and creating iconic initiatives like the Camel Art Contest, which earned a Guinness World Record with over 5 million participants.Currently, as Chief Marketing Officer at DOMS Industries, I am helping shape India’s leading stationery brand, steering it to a ₹1935 Cr turnover in FY24–25. Under my leadership, DOMS has become a digital-first powerhouse, amassing 3M+ YouTube subscribers and creating experiential platforms like the DOMS Art League and the DOMS Painting Studio at KidZania, cementing its place in the hearts of millions of young consumers.My leadership philosophy is built on three pillars: brand building that endures beyond campaigns, growth leadership with measurable P&L impact, and innovation that creates new categories and consumer experiences. Supported by my education at NMIMS Mumbai and continuous learning through programs at Harvard Business School Online and Google Digital, I remain committed to driving impact at scale.Today, I continue to pursue my passion for building brands that win markets, inspire creativity, and touch millions of lives.