Sarah Francis

Strategic Marketing Manager @Colep Consumer Products

Doncaster, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2020 — Present

Strategic Marketing Manager @Colep Consumer Products

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GB

EDUCATION

1995 — 1999

University of Staffordshire

BA Hons, Business Studies

2004 — 2004

CIM | The Chartered Institute of Marketing

Professional Postgraduate Diploma, Marketing

2015 — 2015

Digital Marketing Institute

Professional Diploma, Digital Marketing

1999 — 2000

University of Leeds

MSc, International Marketing Management

SKILLS

Competitive AnalysisAccount ManagementProduct LaunchGo-to-Market StrategyIntegrated MarketingMarketing ManagementMulti-Channel MarketingProduct DevelopmentB2b MarketingMarketing CommunicationsManagementStrategyMarket PlanningBrand ManagementCross-Functional Team LeadershipMarketing StrategyAdvertisingProduct ManagementCustomer InsightKey Account ManagementB2bDirect MarketingSales OperationsPricing StrategyProduct MarketingMarketingConsumer ProductsForecasting

ABOUT SARAH FRANCIS

I love running…whether that’s running around with my two little girls or training for a race…it means I’m extremely energetic and don’t often sit down or still. Running helps me to think, clear my mind and focus on the tasks ahead. As a sport it requires determination, dedication and confidence which I’ve found are important skills in my working life.I have a true passion for product marketing and have championed the launch and growth of some fantastic consumer products. Over the last 15 years I’ve been lucky to work in a diverse range of industries which has honed my expertise in consumer insights, gap analysis, strategic planning, product development and stakeholder management.I’ve just started working for Colep managing the skin & body category within the Innovative Product Solutions team. Personal Care is an exciting new industry for me because I’ve always been interested in working within FMCGs and what woman isn’t interested in skincare! I’m also looking after the male grooming category but I’m going to need to get some insights from someone other than my partner because skincare is definitely not his forte!If you work within the personal care, beauty or cosmetics industry get in touch. Whether you’re a brand, supplier or just interested in skincare in general it would be great to have a chat. I’d love to find out what you’re working on and I can share some of the insights and trends which I think are important for the future. Maybe we can develop some products together!

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Sarah Francis — Strategic Marketing Manager at Colep Consumer Products in Doncaster, GB | Unifers