Sarah Wright
Head of Production @Magos Digital Studio
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WORK HISTORY
Head of Production @Magos Digital Studio
EDUCATION
University of York
Bachelor’s Degree, Historical Archaeology
St Edmund's College
High School
SKILLS
ABOUT SARAH WRIGHT
I am a strategic Experiential Leader with a Producer’s mindset and a track record of translating global brand visions into immersive physical realities. Currently driving EMEA initiatives at YouTube, I specialise in high stakes, end-to-end program execution; from conceptual design and creative development to rigorous budget reconciliation and XFN stakeholder management.I thrive at the intersection of brand safety and creative innovation, turning complex business objectives into visually compelling, actionable experiences. Whether navigating brand standards or managing multi-million pound global activations, I ensure every touchpoint drives brand love and measurable advocacy.Core Competencies:End-to-End Experiential Strategy: Architecting the full lifecycle of EMEA programs, ensuring flawless execution from initial RFP and agency scoping to on-site production.Operational & Financial Stewardship: Managing £1M+ budgets with the precision of a live event producer, ensuring cost efficiency without compromising creative integrity.XFN Leadership & Alignment: Expert at bridging the gap between Marketing, Policy, Creative and Legal teams across local, regional and global markets to deliver integrated, 360-degree brand experiences.Reputational Resilience: A \"fixer\" by nature, I excel in high pressure environments, mitigating risk and protecting brand equity across diverse international markets.I believe that inspiration requires execution. I am a quick thinking, strategic partner dedicated to building experiences that are as operationally robust as they are creatively daring.
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