Sarah Cahill

Marketing Manager @Acme Feed & Seed

Nashville, TN, US

Developed and executed comprehensive marketing strategies to drive brand awareness, increasecustomer acquisition, and generate leads• Collaborated with cross-functional teams such as sales, partnerships, and our content team to ensurealignment of messaging and branding initiatives• Conducted in-market research to identify target audience demographics, preferences, and behaviorsin order to optimize campaign messaging• Managed relationships with external vendors/agencies including advertising agencies, PR firms, media,government officials, and freelancers• Created engaging social media campaigns that increased follower base by 30% resulting in improvedbrand visibility online• Managed the creation and distribution of marketing materials such as brochures, flyers, andpromotional items ensuring brand consistency• Collaborated with our partnerships team to develop effective sales materials including presentations,case studies, and product sheets• Managed the company\'s online presence by overseeing website content updates, calendars, and socialmedia profiles ensuring consistent messaging and branding• Developed and executed comprehensive event marketing strategies to promote brand awareness anddrive attendance• Utilized social media platforms to create buzz around key events and increase online engagement• Coordinated pre-event communication with attendees including invitations, RSVP tracking, reminders,and event updates through Eventbrite• Oversaw the creation of visually appealing collateral materials such as brochures, banners, signageetc. for effective branding at events• Established strategic partnerships with relevant industry associations or organizations for co-promotionopportunities at events

Western Kentucky University

Bachelor of Arts - BA

Berklee College of Music

Master of Arts - MA